The Genesis 2.0 Project

From Kurt Andersen, Vanity Fair.

Among the defining attributes of now are ever tinier gadgets, ever shorter attention spans, and the privileging of marketplace values above all. Life is manically parceled into financial quarters, three-minute YouTube videos, 140-character tweets. In my pocket is a phone/computer/camera/video recorder/TV/stereo system half the size of a pack of Marlboros. And what about pursuing knowledge purely for its own sake, without any real thought of, um, monetizing it? Cute.

And so in our hyper-capitalist flibbertigibbet day and age, the new Large Hadron Collider, buried about 330 feet beneath the Swiss-French border, near Geneva, is a bizarre outlier.hadron-collider-1001-01

The L.H.C., which operates under the auspices of the European Organization for Nuclear Research, known by its French acronym, cern, is an almost unimaginably long-term project. It was conceived a quarter-century ago, was given the green light in 1994, and has been under construction for the last 13 years, the product of tens of millions of man-hours. It’s also gargantuan: a circular tunnel 17 miles around, punctuated by shopping-mall-size subterranean caverns and fitted out with more than $9 billion worth of steel and pipe and cable more reminiscent of Jules Verne than Steve Jobs.

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